Talent Recap

Snoop Dogg is Now Represented by WME in All Areas

Snoop Dogg performs at E11EVEN MiamiPhoto by Alexander Tamargo/Getty Images for E11EVEN

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Snoop Dogg has taken the next step in his entertainment career by signing a contract with WME. The company will now represent the Death Row Records owner in all areas.


Snoop Dogg Signs in All Areas With WME

Snoop Dogg is currently working in multiple areas of both the business and entertainment industries. Some examples of his ventures include having business ventures in entertainment, fashion, food and most notably cannabis.

The rapper recently became the owner of the original label he’s signed up with, Death Row Records. As the new owner of the record label, Snoop is working with developing the Death Row TV series. He is also producing an MGM film titled The Underdoggs which he also stars in.

“WME is the only place that can handle the career I’ve built and grow it even further,” Snoop said. “I look forward to gettin’ it with the WME team to continue innovating across music, film, TV, business, and digital and break barriers across entertainment.”


Although Snoop has partnership deals with other major studios and networks, WME will be the main company representing him. The new company he’s signed with will benefit Snoop Dogg in utilizing the endeavor network to take advantage of opportunities faster.

He Launched a Headwrap Scarf Line with His Wife

Snoop Dogg recently stepped into the hair care industry with his wife Shante Broadus, to launch a new headwrap scarf line. The hair accessory line is dedicated to their daughter who was diagnosed with Lupus at six years old.

Their daughter, Cori Broadus would often wear scarves after experiencing hair loss prompting her family to follow suit. The Broadus family would then make wearing scarves their signature look, often seen on Snoop’s many appearances. After sporting other brands, Snoop and his family felt that it was only right to create their own scarf line that is both stylish and serves a purpose.


“We continued to wear scarves, they became a part of our style, so it just made sense to us.” Shante Broadus said. “As a family of entrepreneurs, we saw this as an opportunity to share our style directly with fans, so the Broadus Collection was born.”

The brand is named after their family to show the fans that they are proud to share their signature style. Fans are loving the luxury scarves that Snoop is more than eager to show off in his Instagram posts.

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