‘The Four’ Got Its Highest Ratings Yet Last Week
Last week’s comeback episode of The Four: Battle For Stardom garnered the show’s highest ratings of the season. You will recall that four contestants returned to battle for their old seats along with some new blood that challenged the sitting four finalists. I’m not surprised it got such high ratings.
Last Thursday The Four got a 1.3 share as opposed to the previous week’s 1.2 share. That works out to about 3.76 million viewers. They won the coveted 18-49 demographic that makes advertisers very happy. That’s not bad for a brand new show. This is due in no small part to the return of Zhavia, who had been eliminated the previous week, and returned to battle for her seat. Zhavia, of course, is going to be in the finals next week along with Candice Boyd, Vincint Cannady, and Evvie McKinney.
It makes me happy that The Four finally found its audience. That’s something every show has to do, especially when it is a departure from a proven formula. The Four will definitely be back next season for more eating.