Here’s Why ‘The Voice’ Blind Audition Songs Are Missing From iTunes
If you’ve been watching The Voice for any amount of time, you know the importance of iTunes sales. They help give a boost in votes to artists who make it into the Top 10, they give the audience a chance to listen to the full studio recordings of the songs rather than the live ones posted to YouTube, and (of course) they make the show a lot of money. Now that we’re a week into season 15 of The Voice, it’s clear that there won’t be Blind Audition singles on iTunes. So where did they go this season? And why?
Let’s take a look at why The Voice hasn’t posted studio recordings of the season 15 Blind Auditions. While there is no “official” statement on it from The Voice, Yahoo Entertainment’s Lyndsey Parker shared this:
I was told singles will be back for the Lives; before that there’ll a “curator” page on Apple Music with playlists made by coaches, former artists, and the original versions of songs covered on the show each week to “try something new.” Not sure why beyond that.
— Lÿndsey Parker (@lyndseyparker) September 25, 2018
That’s right! It sounds like there will be no iTunes recordings until the Live Playoffs. This seems crazy in my mind, as that has always been a staple of The Voice. And it’s not great news for the artists either! But to be honest, I can see both sides of it too. For the show, this is a costly endeavor. Every season, 48 artists record their Blind Auditions. Then there’s the Battle Rounds which is another 24. That is a lot of recordings right off the bat! Plus, these are done with full bands and in Henson Studios. That can’t be cheap!
But of course, for fans, we want to be able to listen to these songs without watching YouTube and we’re willing to pay for them too. Especially once the seasons are done, I love listening to all the studio recordings on iTunes and Spotify. Personally, I have an entire playlist of old performances from The Voice! So I can’t even imagine not being able to listen to Blind Auditions, Battles, and Knockouts from these artists. Like we’ll never have a studio recording of “Turning Tables” by Kennedy Holmes! That is just tragic. My fingers are crossed that the top 12 or 24 artists will have a chance to go back and record the songs they did earlier in the season, but I’m not holding my breath.
In the meantime, there will be a “curator” page on Apple Music with playlists of songs by the coaches and former contestants on the show. They will also include original versions of the songs covered on season 15. This is all an attempt to “try something new,” but there has to be a reason behind it. I would guess it’s the money and studio time thing, but that’s just a bummer for these artists and the fans. A lot of past contestants on The Voice still have their Blind Audition song as the most listened to single on iTunes and Spotify. Whether or not the artists like that fact, it’s the truth.
We’ll be anxiously waiting for the Live Playoffs and the iTunes studio recordings! Just hope that the song choices at that point are as good as they are now this season.