Adam Levine Discusses The Lack Of Stars From ‘The Voice’

REUTERS/Mario Anzuoni

One of the biggest questions about the American version of The Voice is why it doesn’t produce many stars. The singers are popular while on the show, they get lots of fans, have tons of exposure…and are never heard from again. As far as Adam Levine is concerned, the fault lies squarely at the feet of the record company.

He told Parade Magazine,


“We work with these artists and give them this tremendous workshop and get them to the end of the show, and I think the work that we do on the show is amazing. We give these guys this incredible platform and this really rare thing, a lot of exposure and air time. Once we pass the torch, it is the record label that completely destroys that. My last two winners never even had an album released. They have a fan base by the time this show is over and the hardest thing, as all four of us [coaches] know, is to have fans. Everyone single one of those guys have fans and [the record label] manages to take a gimme and completely ignore it and do it the wrong way. It is their fault.”

So, my question is: why does the show keep using the same record company if they suck so much? Republic Records is owned NBC, sure, but you think they would either do better or outsource their talent. After all, NBC is losing potential millions by not handling the talent properly. It’s a damn shame because so many of The Voice‘s contestants deserve careers after the show is over.

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